Search Engine Marketing Training Classes
Over the course of time it became clear that our clients wanted more than just someone to come in and develop and Internet Strategy, but an organization that can help provide serach engine marketing training classes to educate and transfer the knowledge of the project so that they (the client) may be able to take over the project and continue forward with the day to day operations of the e-strategy plan.
In addition to providing web development, search engine optimization, and strategic Internet marketing , Catalyst Connection also provides serach engine marketing training tailored to meet the unique needs of our clients.
Search Engine Optimization Training: In addition to teaching the client how to use industry tools and web sites for maintaining their search engine rankings, we also provide theory classes to help them better understand the concepts of search engine optimization, keyword research, and how to monitor their site's rankings and how to apply SEO industry best practices to optimize new pages and products with their web site.
Strategic Internet Marketing Planning Training: Many people don''t realize all the efforts, work and research needed to develop a successful Strategic Internet Marketing initiative. Our training programs have been conducted for over 200 people over the last five years and include organizations like the Pittsburgh Technology Council, University of Pittsburgh, University of Arkansas' MEP Center. The classes are tailered to meet the needs of the participants. Classroom style courses include workbooks, CD Roms, hands on training and continuing support. Many companies will teach you and overview or techniques, Our training goes further , not only to teach tools and techniques but to explain theories, the proven strategic process (Step by Step) to ensure you not only have the tools but how to organize, project mange and execute a complete strategic Internet marketing plan.
Web Development Training: Catalyst Connection and our third parties use Adobe GoLive, Adobe Dreamweaver and Contribute both because they are recognized as industry standard programs as well as having the training and experience to be able to teach our clients on how to use the programs to maintain and expand their web sites.
Our web development training classes can be conducted either on or off site and provides hands on classroom training, utilizing the clients web site as the tutorial for better applying the program concepts over using a book tutorial. We provide the lap tops and installation of programs to better acclimate our customers in using the web software.